Who Is Maddie Mochi? @maddiemochi The TikTok & Instagram Star Captivating Fans in 2025
Maddie Mochi has quickly become one of the most talked-about niche creators of 2025. In her early 20s, the California-based influencer blends pottery, squishy ASMR, and cosplay into content that’s both soothing and playfully provocative—an irresistible combination for Gen Z audiences.
Follower Stats (as of September 2025)
- TikTok (@maddiemochi): ~364K followers, with 2.1M+ likes across 100+ videos
- Instagram (@maddie_mochi): 318K followers, posting aesthetic Reels and outfit teases
- X (formerly Twitter, @Maddie_Mochi): 36.5K followers, known for flirty polls and banter
- Threads: 86K followers, casual updates
- YouTube: Just starting out, ~20 subscribers with a handful of pottery shorts
Her follower growth is steady and organic—without major controversies—showing the power of niche content done authentically.
Content Style
Maddie Mochi’s feeds mix:
- Pottery ASMR & Tutorials: Wheel-throwing, glazing, and quirky sculpting challenges that double as relaxation content.
- Squishy & Mochi Experiments: Toy unboxings, mochi-inspired foods, and tactile ASMR clips that emphasize soft, sensory textures.
- Cosplay with a Flirty Edge: Playful character reveals paired with captions like “I’m the temptation you don’t pray away 😮💨”, balancing innocence with provocation.
She posts 3–5 TikToks weekly, occasional Instagram Reels, and bursts of real-time personality on X.
Background & Personality
Curious about “How old is Maddie Mochi?” She’s believed to be around 20–22 years old, though she keeps most personal details private. Her name “Mochi” nods to the soft Japanese treat, echoing her love of squishy textures in crafts and food.
On Instagram, she calls herself “your squishy best friend who sometimes makes pottery.” On X, she amplifies her quirky, clingy persona with posts like “I’m weird, clingy, and I like to dress up.” This openness makes her approachable, authentic, and relatable—a key driver of her fan loyalty.
Earnings & Influence
According to estimates, Maddie Mochi earns $2,500–$4,700 per month, primarily from Instagram but with added potential via TikTok ads, merchandise, and hints at exclusive content. Her annual income could reach $40K–$60K, placing her solidly in the “micro-influencer” bracket—where authenticity often translates into stronger audience engagement.
Why She Stands Out in 2025
In a crowded influencer landscape, Maddie Mochi thrives because she:
- Shares both wins and “fails,” making her relatable.
- Combines therapeutic ASMR with playful cosplay.
- Leans into tactile, squishy aesthetics that align with her brand name.
- Avoids heavy sponsorships, keeping content organic.
Her fans—mostly Gen Z women in the US and Asia—praise her for being unfiltered and authentic. Engagement rates (5–10%) consistently outperform averages, fueled by interactive elements like polls and open-ended captions.
Looking Ahead
Growth projections suggest Maddie Mochi could surpass 500K followers across platforms by mid-2026. Future plans may include:
- A recurring “Monday Mochi Makes” pottery series.
- Collaborations with eco-friendly toy brands or indie designers.
- Expanding her cosplay and ASMR content into YouTube.
The challenge? Scaling intimacy while maintaining her clingy, “squishy best friend” persona. But given today’s appetite for real, imperfect creators, Maddie is well-positioned to keep growing.
Bottom Line
Maddie Mochi isn’t just another influencer—she’s carving out a playful, ASMR-driven niche that merges art, texture, and cosplay. Whether you’re searching “Maddie Mochi TikTok videos” or “Maddie Mochi Instagram bio,” one thing is clear: she’s building an online empire one squish at a time.